Charlie Price

Charlie Price is an American platform artist. He is known for hairstyling and his photographic work, which Is regularly seen in trade magazines around the world . He was awarded the North American Hairstylist of the Year award twice (2002 and 2008) and International Hairstylist of the Year (2007). Price has created looks as lead stylist for Matthew Williamson, Imitation of Christ, Jeremy Scott, Peter Som, Catherine Malandrino, Jason Wu, Benjamin Cho, and Cynthia Rowley among many others. He was the runner up on the Bravo TV series Shear Genius2 , which aired in 22 countries.



Ted Gibson

Ted Gibson is one of the most sought-after editorial, runway, and celebrity hair stylists in the business.  His work has appeared in publications such as Vogue, Harper’s Bazaar, Elle, Marie Claire, Vanity Fair, People StyleWatch, W, and Allure and backstage at runway shows such as Chanel, Prada, Dolce & Gabbana.  He is also a huge influence and presence at both Fall and Spring New York Fashion Week styling some of the top American fashion designer labels including Pamella Roland, Carmen Marc Valvo and Lela Rose.  Ted is perhaps most known for toiling over the tresses of top celebrities including Anne Hathaway, Jessica Chastain, Debra Messing, Angelina Jolie, Ashley Greene, Lupita Nyong’o, Gabrielle Union and many more. 

Considering his background, it’s not surprising that Ted’s incredibly successful Flatiron salon is frequented by models, actresses, fashion and beauty insiders and influential women who love its modern vibe and its discreet, down-to-earth flavor of chic.  His Fort Lauderdale, Florida Salon located in the W Hotel opened in January 2012 and is experiencing great success.  Ted was also the resident hair guru on TLC’s “What Not to Wear” and was responsible for the participants life-changing makeovers. 

On top of all this, his luxurious product line offers unique, innovative products that have developed a loyal following, as well as being honored with industry accolades and awards. His products, including shampoos, conditioners, and styling products were an immediate success and sold out within hours on QVC.  The Ted Gibson Hair Sheets have become a cult product and beauty closet staple amongst celebrities, editors, and salon clients all over the world. 

Born in Texas and raised in a military family, Ted Gibson moved from one exotic location to another, living in Germany, Hawaii, and Japan. This experience opened up a whole new world for Ted, as he learned at an early age to appreciate the beauty of different cultures. Upon returning to the Lone Star State, Ted followed his passion and pursued his dream career. 

An influential style maker, Ted is a regular contributor on “The Today Show” and “Good Morning America” and has also appeared on “Oprah,” “The Insider,” “Inside Edition,” “Entertainment Tonight,” “The Early Show,” “FOX News,” “CNN American Morning,” “The Rachael Ray Show,“ “Dr. Oz” and “ABC News.”

Today, Ted divides his time between working with clients, managing both of his salons and creating new products.  His career as a fashion, runway, editorial and celebrity stylist continues to thrive taking him around the world where the beauty of different cultures inspires him and where exciting new projects continue to challenge and fulfill him. 

Amanda George

Amanda George grew up surrounded by the people that made the movie stars shine, she developed a passion for the beauty industry and honed her skills in London's greatest salons. When Hollywood called Amanda trusted her incredible instincts and soon made a name for herself creating, changing and nurturing the colour of some of the most famous tresses in Hollywood. Her name is synonymous with both beautifully natural blondes and gorgeous classic brunettes.

Now Amanda has created the Urban Oasis that is the Amanda George Salon and a product line that reflects her core values of luxury, efficacy and sustainability. The look and feel of the salon reveals her British heritage harnessed in a uniquely southern Californian space. She wanted to create more than just a salon but also home for some of the greatest talent in the world and a place that would inspire her clients beyond what they see in the mirror.

“I’m informed by my environment – LA’s such a vibrant place, but my ultimate inspiration is my client, the colour has to work with her cut, her skin and her spirit.” Amanda George


Lucie Doughty

With her pulse on the trends of both fashion and celebrity, Lucie Doughty serves as Editorial Director for Paul Mitchell. Lucie has enjoyed a long and illustrious career as both teacher and award-winning color artist which began in the U.K. and has taken her all over the world. She is a leader in styling hair for photo shoots and events, and mentors up-and-coming stylists in the art of editorial shoots.

Lucie received the Educator of the Year Award from Paul Mitchell as well as the NAHA Haircolorist of the Year Award in 2003 and the NAHA Texture Hairstylist of the Year Award in 2004. She was also a finalist in NAHA's Fashion Forward category in 2007, 2008 and 2009, and was a finalist in the 2010 Mirror Awards International Hairstylist of the Year category. In her spare time, Lucie maintains the manes of celebrities such as Rene Russo, Elizabeth Banks, Miranda Kerr, Daryl Hannah, Liz Phair, Audrina Patridge, Julie Benz, Brooke Hogan, Shane Lamas, Tinsley Mortimer and many others.


Stephen Moody

Stephen joined Vidal Sassoon in 1980 as a vardera and soon opted for a career path in the Vidal Sassoon Schools and Academies. Stephen has traveled the world representing Vidal Sassoon in places as far afield as Sweden, Denmark, Germany, Belgium, Italy, Spain, Turkey, Canada, Mexico, South Africa, Japan, Hong Kong, Singapore, Malaysia and Taiwan.

Having been successful in the British side of education, in 1987 Stephen was further promoted to Principal of the North American Academy in Los Angeles California. In 2003, Stephen became International Executive Director of Vidal Sassoon Education globally.

Stephen is now the current P&G Salon Professional global education academy dean,, creating an educational resource and support for the 800 + hairstylists/educators who are part of the Wella Global education team.

In this role, he will develop protocols for educator training and standards, working globally and in conjunction with P&G North America Salon Professional creative and technical director Fabio Sementilli and North America education director Carole Protat on this continent.

Lastly Stephen represents the "scholarship" portion of Hairdressers at Heart, a Wella outreach program designed to positively affect hairdresser's lives and skills.

"At Wella Salon Professionals I am in a place where I can continue to help hairdressers carry on this wonderful journey of making our craft a better place" - Stephen"


Michael Haase                                

Upon graduating from beauty school at 17, he became the youngest stylist to ever join the core team of the prestigious Vidal Sassoon. There he began his study for methodology and haircutting design. Though having learned much, Haase realized that there was so much more to having amazing hair than just a cut. Vidal was instrumental and quite supportive of his growth within the industry. He was then given the rare opportunity of working with Annie Humphrey's in London in the early 1980's. Humphrey's is known for being the second part of the Vidal Sassoon "Dream Team". If you're going to be taught something, you might as well be schooled by the best.

Today, Haase is both an educator and stylist, working with Wella Professionals. He is also the head stylist at his own Salon Platinum Black. Quotes: "the most important tools a successful hairdresser can have is continuous education, a premium quality color product, a good set of blades and the patience to create”.

He credits his success to education, and he holds to the integrity of his mentors, even while incorporating the latest technology into his craft. Haase's goal is to help educate other stylists and create hair designs that are worthy of a "high quality magazine image". Each person is an individual; a unique piece of art just waiting to happen.

Haase continues to design and re-design as fashion trends are always in a state of Re-invention. He has cemented his place in the industry as a professional hairdresser, educator and artist. Haase now believes that by passing his knowledge to other hairdressers they will continue their path to become "the NEW elite" in the fashionable world of hair artistry.

DJ Muldoon

DJ joined Vidal Sassoon as a cosmetology student in 1994. Little did he know what an impact this would have on his journey. There he joined the ranks of what is now known as a legendary group of haircutting, coloring and styling educators and industry leaders.

After a few short years DJ had become one of Vidal Sassoon’s most sought after educators, ‘teacher of the year’ in his first year of teaching, and established himself as a member of the Creative Team under the guidance of Tim Hartley. Here he developed his skill as an educator working side by side with his mentors and peers Traci Sakosits, Gerard Scarpaci, Wayne Woodruff, Stephen Moody, Julian Perlingiero, Lucie Doughty amongst many others who helped lay the foundation of what would become the Vidal Sassoon ABC system.

By 2002 DJ transitioned onto the next phase of his career by joining the Paul Mitchell organization to create Paul Mitchell the School’s haircutting system and curriculum. While at Paul Mitchell he became a global platform artist sharing his knowledge and skill to a worldwide audience. This gave DJ the ability in the mid 2000’s to start creating on other levels such as video production and ‘step by step’ education, earning DJ the much coveted Hairbrained Video Award in 2014.

In 2011 DJ started theFactory, an independent creative production space, education space, and salon based in San Diego, which gives DJ the ability to educate on many different levels such as hands-on education and web based education.

DJ is one the world's most sought after teachers in the industry because of his no fluff approach and his ability to breakdown the what, why, how, and when in haircutting. He believes that  ‘Knowledge Destroys Fear’ and he is proud to represent the hairdresser as an independent artist.


Mark Hayes

For 30 years Mark Hayes has been inspiring young hairdressers at Sassoon with his passionate approach to hair and his technical expertise.

Mark's signature style - a series of pared-down looks reflecting his love of modernist art and architecture - puts him at the forefront of global hair design, and his role as International Creative Director takes him all over the world coaching, teaching and inspiring.

He has ultimate responsibility for the renowned Seasonal Sassoon collections, eagerly anticipated by those wanting to know the future of fashionable hair, and has been instrumental in the launch of the company's latest innovation, Sassoon Professional. When Mark first joined Sassoon in the 1970s his ambition was to be part of the creative team; as he put it, "They were perfectionists who were totally committed to producing the very best. They upheld the values that really mattered to me, and for which Sassoon has now become world famous."

Under Mark's direction the team is going from strength to strength: "At the moment we're deriving inspiration from the relationship between architecture and hair, the rhythmic shapes of nature and every aspect of international design and fashion. Our eyes are always wide open - always looking for new techniques that will transform the world of hair."


Traci Sakosits

Traci Sakosits was always fascinated by fashion "I grew up in East Coast New Jersey in a room full of fashion magazines, stacks and stacks of them."

Fresh out of high school she joined the family business where she developed quite a passion for haircutting. Traci started her training at Sassoon's New York in 1992, where her talents were soon recognized and she moved swiftly up the ranks. She transferred to the Beverley Hills salon as a stylist in 1994 and was promoted to Assistant Creative Director by 1996, finally moving to the Sassoon Academy in Santa Monica in 1997. She had found her vocation, "it was my experience at the Academy that made me want to teach. I loved the idea of carrying the Sassoon knowledge on."

She is now Creative Director | Sassoon Academy | North America, based in the Sassoon Academy, LA ensuring that there is absolute consistency in education across the cities of Toronto, Miami, San Francisco and Chicago whilst organizing and developing her team. It's a job that involves extensive travel both nationally and internationally, spreading the word about the Sassoon methodology - as she modestly puts it, "I have a small hand in bettering the industry as a whole"

Brenton Lee

Brenton Lee started cutting hair at the age of fourteen. He found his niche as a hair artist and enrolled into beauty school at 16 years of age. Enrolled into L.A. Trade Tech is where he studied cosmetology and business. Brenton Lee has competed in numerous hairstyling competitions nation wide winning over 20 hairstyling awards. He is owner and stylist of Brenton Lee Salon, which was launched in 2012, a trendy salon in South Pasadena, CA and a Design Team Artist/educator for Wella. Brenton Lee travels throughout the U.S. training and teaching at major hair shows. One of his main focuses for the hair industry is to give back by teaching young professionals and offering his talents to support charities.

As a celebrity hair stylist, his work has been on red carpet events and t.v. shows, working with celebrities, such as Nia Long, Lindsay Lohan, Melody Scott Thomas, MC Lyte, and Susan Anton. He loves to be behind the scenes and has worked on many fashion shows and editorial photo shoots. He has been published in national hair magazines, such as Modern Salon mag., American Salon mag., HairShow Mag, Canadian Hairdresser mag., mag, etc., for his award winning looks.

Brenton Lee’s forte is to sculpt his client’s hair to fit their face shape, personality and lifestyle. Still “Oh so young” and driven his talents inspire him to be innovative and imaginative when creating trendsetting hairstyles.

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Marylle Koken

Born and raised in Holland and schooled in France, Koken left the Netherlands to pursue her dream of becoming a hair stylist at just 19 years of age. Koken quickly exploded through the ranks at Sebastian International, progressing from apprentice to full-scale stylist with an impressive roster of star clientele.

In 1997 Koken got promoted to Artistic Director on Sebastian’s International Artistic Team.  She consequently traveled extensively throughout the United States, Europe, and Asia to perform in hair shows and instruct seminars.  Her work on the team garnered tremendous respect within the industry, with Salon City proclaiming: “Koken is one of the nation’s top performing media artists in hair making today.” As Artistic Director Koken assisted with developing and branding Xtah’s product line, maintaining the company’s hair collections from 2000 to 2004, and directing international advertising campaign aesthetics for Sebastian as well as Mac cosmetics.

Despite her busy schedule Koken continues to do salon work, serving a Los Angeles clientele that includes Jack Nicholson, Catherine Deneuve, Juliet Binoche, Claudia Schiffer, Jack Osbourne, Kimberly Stewart, Paris Hilton, “OC” star Melinda Clarke, Morrissey from The Smiths, The Germs, Nine Inch Nails, America’s Next Top Model and most recently The Kardashians. For a selection of Marylle’s portfolio, go here.

Koken is the proud owner of Venice’s hair salon The Harlot on Abbot Kinney.  After launching in April 2011 The Harlot soon garnered accolade from the nation’s top style magazines, leading to InStyle’s 2011 October issue voting the Venice hair salon as the number one new hair salon in the greater Los Angeles area.

Sean Dawson

With over 30 years' experience in the industry, Sean has already had an illustrious career including being elected President of the Fellowship for British Hairdressing whilst also securing the Fellowship's record for being the youngest person to be presented with a 'Fellow with Distinction' Award when aged just 30 years old.

His wealth of experience has seen him travel the globe presenting shows as far afield as Sydney and Mumbai as former KMS California European Artistic Director before taking up his current role as Sebastian Professional UK Creative Style Artist which has seen him work on product launches at Selfridges, celebrity styling for the likes of Madonna as well as directing backstage teams at London Fashion Week for designers including Henry Holland.

His passion for hairdressing and abundance of knowledge crosses over from creative to business spheres with ease, whilst his experience in team management sees him take centre stage at major business seminars across the UK. His current role as General Manager of HOB Salons sees him fuse these strengths, whilst award wins include being 2009 British Hairdressing Business Awards Manager of the Year, 2009 NHF Hairdresser of the Year and 2013 British Hairdressing Awards London Hairdresser of the Year. A member of the British Hairdressing Awards 'Hall of Fame' in addition to winner of the "Australian Hair Fashion Awards UK Masters Award", Sean is strong force in this competitive industry.


Winn Claybaugh

Winn Claybaugh is the author of Be Nice (Or Else!) and “one of the best motivational speakers in the country,” according to CNN’s Larry King, who wrote the foreword for the book. A business owner for over 29 years with over 16,000 people in his organization, Winn is the founder and co-owner of hair care giant Paul Mitchell’s school division, with more than 100 locations throughout the United States. The young company was ranked three years in a row (2006–2008) in the top 10 of Franchise Times magazine’s Fast 55, a ranking of the fastest growing young franchises, and has repeatedly ranked in the Top 50 and earned Best in Category in the Franchise Business Review’s Franchisee Satisfaction Awards.

Since 1989, Winn has traveled extensively around the country, working as an educator and consultant with audiences ranging from housewives and college students to CEOs. He has been the National Motivational Expert for Paul Mitchell and has helped thousands of businesses build their brands and create successful working cultures. His clients include Southwest Airlines, the Irvine Company, Fuddruckers, Vidal Sassoon, Entertainment Tonight, Mattel, For Rent magazine, Structure/Limited/Express, and many other businesses from hospitals to apartment communities.

A popular speaker having facilitated thousands of seminars, Winn is a frequent guest on national radio and a regular contributor to online publications that reach millions of subscribers, including,,,,, and He is a frequent guest speaker at every major beauty industry event and the host of MASTERS Audio Club, a popular beauty industry audio series with subscribers in over ten countries who receive Winn’s monthly CD and MP3 interviews.

In 2004, the North American Hairdressing Awards (NAHA) recognized Winn’s outstanding contributions to the hair and beauty industry by making him the youngest person ever named to their Hall of Leaders. In 2010, Winn was named a finalist in the Ernst and Young Entrepreneur of the Year Awards (Utah region). In 2011, honored Winn with the Hairdressers Unlocking Hope award, given to individuals in the professional beauty industry who serve as exemplary models of philanthropy, giving back to their communities and to the world with generosity and spirit.

From 2004 to 2013, Winn and the Paul Mitchell Schools raised over $11.2 million for multiple charitable organizations, including the Leeza Gibbons Memory Foundation, Children’s Miracle Network Hospitals, Larry King Cardiac Foundation, Fran Drescher’s Cancer Schmancer Movement, Dolly Parton’s Imagination Library, Gary Sinise Foundation, Magic Johnson Foundation, Morris Animal Foundation, Habitat for Humanity, Food 4 Africa, Boys & Girls Clubs, hurricane relief, AIDS causes, breast cancer causes, City of Hope, American Cancer Society, and many more.

Jake Thompson

As a child, Jake knew he was destined to become big.  He was unaware of the path he was going to take until his mom suggested hairdressing.  Once he enrolled in hair school, Jake knew it was a perfect fit. Throughout Jake’s career, his passion for educating others has exploded. Jake’s talent in education took him everywhere – from in a classroom to International hair shows to working with companies like Redken, Sexy Hair Concepts, Revlon Style Masters & Unite Euro Therapy. 

Besides educating and working behind the chair, Jake creates artistic hair collections that have been published in multiple magazines including Behind the Chair Magazine, Modern Salon, American Salon, Estetica, Hot by Hair’s How, RE Magazine, Salon Magazine, Salon News and Beauty Underground.  These collections have also earned him multiple nominations and awards, such as 2014 NAHA Avant Garde Winner, 2013 NAHA Avant Garde Nominee, 2012 NAHA Avant Garde Nominee, 2011 NAHA Avant Garde Winner, 2011 NAHA Fashion Forward Nominee, and 2006 NAHA Avant Garde Nominee.
Jake lives and sleeps hairdressing, and creating is what drives him. Once Jake tasted the excitement of creating his own collections, he took it a step further by shooting and editing his own work.  

Jake is so grateful to have the opportunities that have come his way. He currently is Co-owner at Lunatic Fringe Salon in Sugarhouse, Utah, which has been his family for 12 years.

Sonya Dove

They are our icons in the modern hair industry.  As legendary as their name, The Doves are celebrities in their own right making a signature mark in the evolving hairdressing craft.   The Doves are a dynamic duo comprised of Christopher and Sonya Dove who are widely recognized as the hair industry’s most sought-after stylists.

For more than 20 years, these natives from Great Britain, have inspired stylists worldwide with their modern and innovative hairstyling reflective of seasonal fashion trends that challenge this duo to create the most original hair styles.  The Doves travel around the globe educating, inspiring, and motivating stylists on the latest styling concepts, color and cutting techniques.

The Doves styling expertise embodies their trademark cutting-edge designs and trend-setting looks.  Their progressive hairstyling creations have been featured in leading hair and fashion magazines worldwide including Estetica, American Salon and Vogue.

An Award-Winning Duo

The Doves’ 20+ year reign in the hair industry has earned them prestigious accolades including Hair Color USA’s “Hair Colorists of the Year”, the first recipients of “Masters Hairstylists of the Year” by the North American Hairstylist Association, Hair Color USA’s “Most Inspiring Hair Colorists” and the prestigious Icon Award by The Professional Beauty Association and The National Cosmetology Association honoring their legacy in the hairdressing industry. Most recently, The Doves were awarded with the Wella Ambassadors award for 2012.

Their solid reputation in the industry paved with way for their current role as Wella®’s Creative Directors working extensively with the brand’s educational programs and worldwide hair shows.  Recently, the Doves announced an exclusive high profile collaboration with luxury hair extension brand, Hairdreams®, as their media spokespeople and platform artists educating stylists in worldwide tradeshows

Cole Thompson

Originally from Manchester England, he started his Hair career in a small independent salon on the suburbs of the big city, once he realized that hair was a passion and he had the talent to make a career from it he moved to Manchester to work for world renowned salon Vidal Sassoon. Cole quickly became a very successful stylist and went on to be one of the youngest Creative Director in the company at that time.

From Manchester Cole moved to Liverpool to be Creative Director of the salon for 3 years,

after that went on to teach in the London Academy and now is based in the USA first Boston and now teaching in Sassoon Academy in Santa Monica California.

Cole has traveled the world cutting hair doing shows, seminars and passing his knowledge onto others through teaching, from all over Europe, Asia and now North, South and Central America.

Cole has a long list of clients also he is the guy who teaches hair stylists to become successful. From high fashion shoots and runway shows to a high end client base. Cole is a world renowned hair designer.

Sam Burns

Business coach , successful salon owner, platform artist, motivational speaker and industry educator Sam Burns has coached thousands of hairstylists, Beginning his education career with John Paul Mitchell Systems in 1989 , Sam has presented classes and shows that spanned the globe and earned him the prestigious title of Master Associate. His styling credentials include magazines, television, NYC fashion week and celebrity clients. His creations have illuminated New York runways, Miami fashion houses, countless TV makeover shows and industry trade magazines,

Sam has taken his business expertise as a product line manager, salon owner, director of A Robert Cromeans salons and industry expert and created various business coaching CDs and salon programs making him one of the most sought after motivational speakers and salon coaches in the professional beauty industry.

Whether he shares his wisdom coaching a salon, on a stage or inspiring professionals through his successful audio recordings, you will leave motivated, inspired and more successful.

Frank Gambuzza

Frank's beauty career spans more than 40 years starting as a shoeshine boy in a white-tile New Jersey barbershop and includes studying with Vidal Sassoon Academies and the Jingles Schools of Advanced Training in London.

Frank and his wife, Belinda, started Salon Visage in 1986, which has grown into a nationally recognized company with 170 employees spread across six unique brands and serving more than 600 clients per day in Knoxville, Tenn.

Recognized by Self magazine as one of the top 20 hairdressers in America, he is the President-elect of the exclusive Intercoiffure American/Canada organization based in Paris and has served on its board for over 25 years. A partner and board member of the Summit Salon Business Center, he is highly sought after speaker and co-founded the Strictly Business series of seminars.

Aubrey Loots

Though born and raised in South Africa, Wella Top Artist Aubrey Loots has been calling Los Angeles his home for the past 20 years. During this time, he’s built a very loyal clientele, travels around the world, working LA, New York, and Paris Fashion Weeks. Aubrey is also behind the chair in his three LA salons and Academy “Studio DNA Salons and “Hair Art and Science Academy” co-owned with his husband and business partner, Danny Leclair.

Aubrey’s true passion is the world of Fashion. Whether it is a photo shoot, runway show, makeover show, or a red carpet event, nothing beats the adrenalin rush he gets from working in this capacity. Aubrey has lead many runway shows including working with several of the Project Runway Alumni and says that as challenging as it can be, it’s the place where he learns and teaches the most. Aubrey and his husband also share a passion for charitable work. They currently work with several women’s shelters, giving women complete makeovers to help them regain their self-esteem. They have also launched their non profit called “Nova Forma” enabling them to take their philanthropy to new heights.

Aubrey has also worked on several makeover shows for OWN and Lifetime Television and enjoys the journey of transforming people. Teaching is also a huge passion which has him travel extensively all throughout North America leaving stylists Excited and Inspired.

You can also check out Aubrey’s work as Head Hair Stylist for the hit show “The Taste” Season 2 on ABC Television early 2014 starring Anthony Bourdain and Nigella Lawson

“I am truly grateful for my life and career, I get to do what I love every day, working with all kinds of amazing people. However, none of it would mean anything without giving back to the world.”

Tony Beckerman

Tony Beckerman has been a leader and educator within the hair and beauty profession for over 50 years.

Originally from London England Tony was one of the original team members for Vidal Sassoon where he started and learned his methods in the early 1960′s. Tony was asked to relocate with the Sassoon organization into the USA to help start and teach American hairdressers the (soon to become famous ) Vidal Sassoon Precision System of  Haircutting.

Tony’s close friendship with Vidal lasted for over 50 years until Mr. Sassoon passed away in 2011. Tony is still as well known as he ever was within the hair world. He has trained and mentored many of the top names in the hair business. Tony is also featured in the Vidal Sassoon Movie Documentary called Vidal Sassoon “THE MOVIE”

Over the years, Tony learned about the chemistry of products so that he could put his hairdressing knowledge into developing hair products that “really work”.

Over the past 20 years, Tony has been credited for developing some of the most innovative hair products for many of the top companies in the world.

Today, Tony lives in beautiful San Diego County where he and his team continue to motivate and develop for those whose standards are high.

Steve Gomez

For 22 years Steve Gomez has been involved in supporting salons and spas to grow their sales, client base and profits. Steve launched a marketing company in 1996 and travelled the country supporting over 100 salons and spas with marketing and client retention strategies. Joining Milady in 2001 as a trainer and consultant, Steve has supported over 150 salons and spas in the United States and Canada to date as a business coach.

As a trainer, Steve has always had a knack for inspiring people to take action. His enthusiasm and energy create an environment for people to engage him and their businesses so that they can grow both personally and professionally. He has delivered over 350 trainings in the Salon and Spa industry to over 45,000 people in United States and internationally. He has also been a featured keynote presenter at industry events such as the ISSE Long Beach Show, IBS New York, ICE Show Long Beach, International Congress of Esthetics, Premier Shows, IBS Las Vegas, Cosmoprof, PBA’s Beacon program and the International Spa Association Conference (ISPA).

As an author he has developed Milady products like Money Mastery and the Business Principles & Practices program and over 60 educational webinars. Steve has written over 200 business articles that have been published for Milady Pro and in various magazines like Skin Inc., Salon Today, Day Spa Magazine, Renew Magazine, Pulse magazine, Vibra Magazine etc. His articles have been published in 6 countries and 4 languages. Steve also served as a judge for the North American Hairstyling Awards (NAHA), judging the Salon M.B.A. (Masters of Business) category during its five year run.

Camilla Hurrell

Camilla began her Sassoon journey in 2004, knowing from a young age that she wanted to pursue a career in hairdressing and “hasn’t looked back since”. After completing her apprenticeship, she went on to work in various Sassoon Salons in London, where her bubbly personality and outstanding color skills made her a favorite among clients and team members alike.

In 2008, Camilla transferred to Sassoon Academy in London to pursue her next ambition — teaching. She developed an instant rapport with the international hairdressing students and gained a sterling reputation for her creative drive and dedication to the industry. Camilla relocated to the U.S. in 2013 after accepting the role of Assistant Principal & Color Instructor at the Santa Monica Sassoon Academy. Camilla continued to excel in her career over the next two years, and in January 2015, she was promoted to her current position as Principal.

Sean James

In 1989 celebrity hairstylist Sean James’ talents as a wigmaker brought him to America on a special visa , for extraordinary talents  and Most recently became an American Citizen . After finishing a four year apprenticeship learning the Vidal Sassoon method under Australia’s leading stylist Oscar Cullinan, he was encouraged to explore the world. During his first week in the U.S. he worked on the South African short film, "Look What we've done" it was nominated for an Oscar  and he was hooked .

He then moved to London for two years, where he gained his sense of style and received a great education in fashion working with the crew from Vivienne Westwood. With his new appreciation for fashion, he returned to fashion-thirsty Los Angeles, where he worked at the Fred Segal Salon in Santa Monica.  Additionally, he became an educator and color specialist at the Los Angeles Flagship store for L’Oreal, training young stylists.  In 2001, Sean became a part of the creative team for Redken, keying many fashion shows for elite brands such as Rene Furterer ,Redken, Kerastaste, Phytologie and High fashion brands Dolce and Gabanna , Valentino, Gucci, Balmain, and Burberry BCBG Max Azria . His work has been seen in publications all over the world.

His clientele includes many A-list stars, such as , Chris Hardwick ,  Meghan  Ory,Jamie Pressly, Eugene Levy, Dylan and Cole Sprouse,  ,Vale